Great Lakes Refinement ®

Great Lakes Refinement ®

Great Lakes Refinement is a premiere cannabis refinement facility and parent company for many up and coming cannabis brands out of Lansing, Michigan.

Client:

Great Lakes Refinement

Role:

Branding, Web design

Date:

Jan, 2024

Challenges and goals

Great Lakes Refinement is a cannabis refinery out of Lansing, MI specializing in the production of THC diamonds. For this project, we were tasked to design the initial website launch for their new facility opening in q1 in 2024. We are currently working with the Great Lakes team to create a unique website and initial set of branded assets for all of their subsidiary products.
Great Lakes Refinement is a cannabis refinery out of Lansing, MI specializing in the production of THC diamonds.

For this project, we were tasked to design the initial website launch for their new facility opening in q1 in 2024. We are currently working with the Great Lakes team to create a unique website and initial set of branded assets for all of their subsidiary products.

Branding, Copywriting, Logo, Product Packaging, Website.
Our primary goal was to design a brand that embodies cannabis culture while positioning Great Lakes Refinement as the luxury option in both the b2b and consumer markets. To accomplish this look and feel, we employed a sleek and minimalistic design with a strong emphasis on video that will resonate with a high-society clientelle.

Our primary goal was to design a brand that embodies cannabis culture while positioning Great Lakes Refinement as the luxury option in both the b2b and consumer markets. To accomplish this look and feel, we employed a sleek and minimalistic design with a strong emphasis on video that will resonate with a high-society clientelle.